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Apple and Apple kiss, make up!

January 17, 2007

AbbeyRoad spoof (iLounge.com)

Rumors are out that Apple, Inc. and Apple Corps Ltd. (the parent record label for The Beatles catalog) have come to agreement to sell its music on the iTunes Music Store, Macworld UK reports.

This rumor was fueled further by Steve Jobs’ display of Beatles music on the new iPhone product at Macworld Expo last week (as was reported here).

Coming soon: A special-edition Beatles iPod? Move over Bono!

From the MacWorld article:

It’s not clear if back catalogue material will be released. One trait both Apple Corp and Apple Inc share is a penchant for maintaining a tight hold of copyright and control.

The rumour began last year, when Beatles drummer Ringo Starr hinted that tracks from the band — the last major act to refuse to release music online — would be made available “at some point”.

Then during a November web conference, EMI’s former vice chairman David Munns again told the audience that music from the Fab Four would be made available online “soon”.

Apple corps logoAnticipation grew more intense when Apple boss Steve Jobs played a Beatles track during January’s iPhone announcement. He chose ‘Lovely Rita’, and his demonstration also featured the album covers of Abbey Road and Sgt. Pepper’s Lonely Hearts Club Band projected on a huge screen onstage behind Jobs.

There is a rich history between the two firms, sadly, mainly in the courtroom. Most recently the two firms engaged in a high profile case over use of the Apple logo within the iTunes Store in London’s High Court, but the Californian company prevailed.

Fortune magazine last year speculated a limited edition Beatles iPod may also emerge as part of this deal.

[UPDATE: AppleInsider is reporting that the announcement may be made in a Super Bowl commercial!!!]

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